![Brevard College Text Logo White-900px Brevard College Text Logo White-900px](https://www.shannonzaragoza.com/wp-content/uploads/2023/10/Brevard-College-Text-Logo-White-900px.png)
Hands On Experience with
Brevard College
Private Liberal Arts college in Brevard, NC, focusing on experiential education
Work Completed
My work with Brevard College* has spanned a wide range of products, from building of their main website and applications to print brochures and postcards.
*These projects have been completed as part of my employment with WE•DO Inc. and are displayed only as examples of my work and capabilities. NO CLAIM OF COPYRIGHT OR OWNERSHIP IS MADE BY USAGE OF THESE IMAGES IN THIS PORTFOLIO. All imagery is copyright their respective owners.
Breadth of Work
- Built new website on WordPress & transferred previous website content to new platform
- Built & maintained college application forms, payment forms, registration, and other forms
- Designed & Built faculty directory
- designed and created dozens of postcards, maps, brochures, fold-outs, and other materials for the admissions department
- Managed extensive photo library over years of photoshoots
Unique Challenges & Solutions
- Maintaining multiple sales funnels and different access points within them
Being a college admission's department means responding and adjusting marketing plans on a constant and rotating annual basis. This means keeping focus and attention on prospective students for up to three years & adjusting messaging depending on whether they have applied, are accepted, or are enrolled to attend the school. - Maintaining abililty to flex and pivot at all times
Meeting our client where they need us might look different day to day or over weeks and years. - Working with Multiple print vendors
Collaborating with different print groups to ensure consistency of materials over years - Meeting accessibility & privacy standards